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One Reason Why Your Books are Not Selling

Book marketing is tough. That's something you’ll hear over and over again among authors. Even for me, as a professional marketer, writing books is tough. Truth be told, I'm simply not as good at it as I’d like to be - English...

Quick Guide to Building Your Brand Identity as an Author

Author Branding
Why is branding business important? Your writing is great. Perhaps even perfect. Your family and friends love reading your work. You have always wanted to write a book, and you have written one already and it’s time to publish it....

Why You Should Make An Author Website A Long-term Investment

Since Facebook introduced a new algorithm on how news feeds are shown to the users, people have seen low reach. Facebook has given less priority to a post made by businesses. That's means that very few people will see any content posted by...

Why You Need To Brand Yourself as an Author, and How to Do It

Branding is a frightening necessity that can bring out the difference between global recognition and total obscurity. This is an aspect of business that has kept growing more and more important since social media has become the norm. If you think...

20 Book Marketing Tips and Tactics for Self-published Authors

You have written a great book, and it’s time to market it. Most authors fail at marketing their books, which is understandable since they are writers and not marketers. Writers with an editorial don’t have to struggle about marketing as much as indie authors do. They...

How to Strategically Market Debut Novels to Increase Book Sales

Book Marketing Strategy
Just because you wrote a book doesn’t mean that it’s a guarantee that the book would sell. As harsh as that might sound, it’s true. You need to accept the truth before taking any action. Even if you have a...

Sell More Books with KDP Rocket

KDP Rocket Review Perhaps you have invested a lot in writing you a great book. You have invested your time and effort in carrying out research and improving your craft with daily targets. Most authors, once they complete...

Comparison of Engagements – Subscribers to Occasional Readers

Most of the time you will notice that publishers and newsrooms keep reducing their staff. That’s because financing media isn’t easy. But most view the subscription model (or the reader revenue model) as the latest strategy that could save journalism.

Build Your Author Brand

Build Author Brand
Author’s need more than good writing to build a brand, they need to establish an emotional connection with readers. Usually, this vital step is implemented before readers have had a chance to read your books. How you distinguish yourself...

How to use Facebook Groups

Offering the audience a dedicated community space can assist in making them feel more connected to an author and a book. Some of these communities might have few members, but members of the group usually become advocates of the writer. This is...

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